On October 17, the world's top racing event that advocates technology, fashion, and sustainable development, and is loved by car fans all over the world, airborne the popular business district in Beijing-FE Formula E China Show opened at Han's Square in Beijing. At the same time, the E-Girls event conference and launch ceremony was held at the event site, announcing the opening of the E-Girls event of FE Formula E and Kuaishou.
10月17日，这是一场倡导技术，时尚和可持续发展并受到全世界车迷喜爱的世界顶级赛车盛事，空降北京-FE Formula E China Show受欢迎的商业区，在北京汉斯广场开幕。与此同时，在活动现场举行了E-Girls活动会议和启动仪式，宣布了FE Formula E和快手的E-Girls活动开幕。
FE Formula E is a platform for the application and display of technology in the automotive industry, and Gen2 racing is the absolute focus of this event. This uniquely designed electric racing car has a wide nose and a sunken central rear wing. It is painted in the official classic blue and gray. It is equipped with a 54 kWh power battery. It is equipped with 18-inch Michelin racing tires. It takes 2.8 seconds to accelerate from 100 kilometers. The output power is 250 kilowatts.
FE Formula E是在汽车工业中应用和展示技术的平台，而Gen2赛车绝对是此次盛会的重点。这款设计独特的电动赛车具有宽鼻子和下沉式中央后翼。它以官方经典的蓝色和灰色绘制。它配备了一个54 kWh的动力电池。它配备了18英寸的米其林赛车轮胎。从100公里加速需要2.8秒。输出功率为250千瓦。
E-Girls event conference and launch ceremony were also held at the same time. This event was jointly initiated by FE Formula Electric and Kuaishou. Through the cutting-edge technology concepts of the event and the confident style of the contestants, the event promotes a green and environmentally friendly life and travel mode to the society, and delivers the exciting energy of racing.
E-Girls活动发布会和发布会也同时举行。这项活动是由FE Formula Electric和快寿共同发起的。通过赛事的尖端技术概念和参赛者的自信风格，赛事为社会带来了绿色环保的生活和旅行方式，并为赛车带来了令人兴奋的能量。
The E-Girls event is divided into five stages: audition, ranking, online live broadcast (PK), offline shooting and finals. In the final live broadcast room, 12 winners will be selected and approach FE Electric Formula, witness the contest on the track, and explore the story behind the scenes. The winners will also land on the FE Sanya station in 2021 and appear on the grid with Gen2 cars. The E-Girls audition channel will be opened at the end of October. At that time, whether it is a sports person, a fashionista, or a woman who loves life and loves racing, interested users can publish the EGM transformation video in Kuaishou to register for the competition. The audience can Enter the event exclusive topic page to interact with the contestants. The editing and uploading of the EGM transformed video will use Kuaishou's professional editing tool-Kuaiying. Users can participate in the competition by recording the FE exclusive Kuaiying EGM. The video production is convenient and easy to learn, and a large number of template materials are free to choose. The form of EGM's transformation video and the blessing of Snapshot software technology will add more viewing and fun to the entire audition stage, and will also help participating users show their own style charm.
E-Girls活动分为五个阶段：试听，排名，在线直播（PK），离线射击和决赛。在最终的直播室中，将选择12位获奖者并进入FE Electric Formula，在赛道上见证比赛，并探究幕后故事。获奖者还将在2021年降落在三亚FE车站，并与Gen2赛车并列。 E-Girls的试听频道将于10月底开放。那时，无论是运动人士，时尚达人还是热爱生活，热爱赛车的女人，有兴趣的用户都可以在快手上发布EGM转换视频以注册比赛。观众可以进入活动独家主题页面以与参赛者进行交互。 EGM转换后的视频的编辑和上传将使用快手的专业编辑工具“快应”。用户可以通过录制FE专属的Kuying Ying EGM参加比赛。视频制作方便易学，并且可以免费选择大量模板材料。 EGM的转换视频的形式以及Snapshot软件技术的兴盛将为整个试听阶段增加更多的观赏性和乐趣，还将帮助与会用户展现自己的风格魅力。
Regarding this event, Wang Zhixin, CEO of Beijing Inova Formula E Culture Development Co., Ltd., the exclusive operator of FE Formula E in China, said: "FE Formula E represents the trend of future racing. This roadshow provides users with a close touch of the world. The opportunity of top-level racing makes the concept of fashion, technology, and sustainable development advocated by Formula FE more deeply rooted in the hearts of the people, and raises the public's attention and enthusiasm for electric vehicles, thereby attracting more people to participate in the sport. The E-Girls event empowers women through technology, allowing everyone to see the rise of FE women’s power, and at the same time show the unique charm of Formula E racing." Wang Zhixin said that the in-depth interaction with fans is FE Formula E’s commitment since its inception. For the part, teamed up with the domestic top-stream social media Kuaishou, and will work together to create a user ecology, build an event marketing and expand innovation pattern.
关于此活动，中国FE Formula E的独家运营商北京因诺方程式文化发展有限公司首席执行官王志新说：“ FE方程式代表了未来赛车的趋势。该路演为用户提供了一个机会。高端赛车的机遇使Formula FE倡导的时尚，技术和可持续发展概念更加深入人心，并引起了公众对电动汽车的关注和热情，从而吸引更多人参加这项运动。E-Girls赛事通过技术增强了女性的力量，使每个人都可以看到FE女性力量的崛起，同时展示了Formula E赛车的独特魅力。”王志新说，与FE Formula E成立以来，与车迷的深入互动是他们的承诺。在这一方面，它与国内顶级社交媒体“快手”联手，将共同创造用户生态，建立活动营销和扩大创新模式。
Xi Xiangde, the senior director of the Kuaishou Content Creative Center, also expressed his expectation for the E-Girls activities: "FE Formula E is the first international top competition that Kuaishou cooperates with. The Kuaishou platform has always advocated the discovery of every kind of life. The lifestyle promoted is very consistent. FE Formula E has brought us a more breakthrough experience, and we have always hoped to produce more high-quality exclusive FE event content and open content for other creators for Chinese audiences through the Kuaishou platform. Through the cooperation of this E-Girls event, Kuaishou will bring in event content and platform creators one step further, and take advantage of the platform’s short video and live broadcast technology guarantee, innovative gameplay, and interactive experience. We hope that more sports fans will pass Kuaishou. Contact and understand the culture of electric racing in various forms such as short videos, live PK, and quick shadow customized templates, and effectively increase the public’s attention and enthusiasm for electric vehicles and environmental protection technology through more localized expressions." (End)
快手内容创意中心高级总监习向德也对E-Girls活动表示了期望：“ FE Formula E是与快手合作的首个国际顶级比赛。快手平台始终倡导发现各种形式FE方程式E给我们带来了更多突破性的体验，我们一直希望通过快手平台为中国观众提供更多高质量的独家FE活动内容和其他创作者的开放内容。通过此次E-Girls活动的合作，快手将把活动内容和平台创建者进一步提升，并利用平台的短视频和直播技术保证，创新的游戏玩法和互动体验，希望更多的体育迷将通过快手，以各种形式联系和了解电动赛车的文化，例如短视频，现场PK和快速播放通过定制模板，通过更多本地化表达，有效地提高公众对电动汽车和环保技术的关注和热情。” （结束）